Kevin Phoenix´s last blog post..France May Ban the Burqa

Hey Kevin,

Great info and I totally understand your perspective. Essentially your strategy is content first, and I can’t argue with that theory at all.

Your comment was really informative Kevin, thanks for sharing that. I might even try your strategy for a weird little niche project I’ve been tempted to do (still debating it!).

In my view, a blog is not the place to market any sort of product or service. I think that most people who are looking for a long term, reliable, income from their blogging efforts put the cart before the horse.

In order to take advantage of the power of “word of mouth” marketing that can be harnessed by using a growing number of Social Media networks (Digg, Social Median, Twitter, Facebook etc.), one has to make a paradigm shift in marketing approach… i.e. let’s think about the horse for a moment. :/

Simply put, you should take a scientific approach to the “marketing” of Solomon in social networks – not Solomon’s products or service.

Put it like this.

1. You and I meet at a cocktail party given by a mutual friend. We hit it off.
2. You invite me over to your place where I meet a lot of your friends. I find that you, your friends and I have a lot of things in common.
3. I like your place. I like your friends. I like you. I have a good time. No-one is shoving their face into mine, shouting “Look at Me!”. I feel comfortable. I become a frequent visitor.
4. When you ask my opinion about your latest “gadget”, “experience”, “photo”, I feel good… I like it when you ask my opinion, makes me feel valued.
5. Actually I’d like “a one of those” for myself – where can I get one Solomon?

1. and 2. are bought about by taking a scientific approach to Social Media Marketing and syndicating your blog across the Social Networks. (The majority of my traffic, the comments and Google Friends Connect you see on my blog have come about as the result of syndication).

I don’t do any other form of getting traffic.

3. Is your blog or forum, the place where you network socially. It is your front door, with a huge “welcome” mat.

It is NOT the place where you drive people away with a display your goods or other advertisements.

4. Is just one example of you being sociable, your networking. You might even invite me to write a review on that gadget, or whatever, for your blog.

5. If you don’t know what 5. is, I’ve wasted my time. Most people do not like being sold to, but then, most people want to buy at some time.

By taking that approach, all the theories about tags, duplicate penalty, SEO, keywords etc. normally associated with web sites and marketing, becomes irrelevant… it’s just greasing the axle on your cart.

By harnessing the power of social acceptance through a scientific approach, YOU become the centre of attention. YOU develop the buzz.

Solomon leads the horse (Google), it will follow Solomon… pulling the cart behind.

Sales just happen

Kevin Phoenix´s last blog post..The Good Life in France

I’m not sure if you’re trying to make money from this blog, but if you are, a more prominent opt-in box is important, you might want to add an extra incentive for subscribing, and a few ads wouldn’t hurt.

But content-wise it looks like you’re handling things well already.

Twitter, Facebook and other social sites have become a great tool to drive traffic to my sites.

I have found that posting great content does more then anything else to drive traffic from the search engines and to get repeat visitors.

Thanks
Bo Tipton
The Ornery Marketer

Bo Tipton´s last blog post..Time Management Makes You Money

This is the only SEO that I do (well, almost )

1. Publish a new blog post

2. Syndicate the post to several social sites with large market share (many eyeballs).

3. Increase the visibility of the syndication by garnering comments, votes and shares on each network where I syndicate my blog post.

Look at my blog: http://francofiles Every one of my Google Friends Connect, is someone that I’ve helped.

Tell me what you see & (important) what you don’t see.

Kevin Phoenix´s last blog post..Beating the Credit Crunch – Growing Your Own

I am a great fan of your blog. I agree with you regarding SEO. I prefer to concentrate on building lists and communicating with my list.

Regards

Luke
http://imlistquad.com